SA Menswear Week 2019

With South African Menswear Week held last weekend, there was alot of excitement and expectations. On Friday night the opening event for this years AW19 season kicked off with a VIP launch party by Unknown Union and Raddison Red Hotel in the Silo District.
So if you know Jason Storey from Unknown Union then you should know it wont be your straight forward,  regular fashion show. The team from Unknown Union has a very different approach to showcasing their brand and range and this has been proven every season.

This season Jason and the team told the story of the Olmec people and their journey from Africa to South America. Alot of the fabric designs were inspired by the Olmec people's culture.

For their AW19 range they had a very interactive show. Their models, brand ambassadors and artist were allocated at various designated areas and rooms in the hotel displaying their latest range and various craft,  ranging from performing artist in specific rooms. Ending the evening off with their full range presentation at the rooftop bar of the Radisson Red. The night was young, the weather was perfect and the fashionistas and fashionisters were on point. A perfect ending to an awesomeand inspirational evening.

See photos of the evening on the following links
https://m.facebook.com/story.php?story_fbid=10213014592549788&id=1541463106

https://m.facebook.com/story.php?story_fbid=10212998522708052&id=1541463106

https://www.facebook.com/1582162838773465/posts/2284856681837407